Care Guide Care Guide
Your rug is built for real British family life — but a little love goes a long way. Here's everything you need to know to keep it looking its best for years.
The complete rug care guide
Your rug is built for real British family life. With a simple routine, it'll look as beautiful in five years as it does today.
Weekly
Vacuum gently. Low suction, beater bar off on high-pile rugs.
Monthly
Rotate 180° to distribute wear and sunlight evenly.
Twice a year
Deep clean — machine wash if size allows, or professional cleaning.
Weekly: vacuum gently
Use the lowest suction setting. On shaggy or high-pile rugs, switch off the beater bar — it pulls fibres. Vacuum in the direction of the pile, not against it. Quick weekly vacuum keeps grit from working into the foundation, which is the single biggest cause of premature wear.
Stain-by-stain quick guide
| Stain | What to do |
|---|---|
| Red wine | Blot. Sprinkle table salt heavily, leave 10 min. Vacuum. Finish with cool soapy water. |
| Coffee / tea | Blot. Mix 1 tsp dish soap + 1 tsp white vinegar in warm water. Apply with cloth. Blot dry. |
| Pet accidents | Kitchen roll. 50/50 vinegar-water mix. Blot. Sprinkle baking soda. Vacuum when dry. |
| Mud | Let it dry first. Vacuum, then spot-clean any remaining mark. |
| Grease / oil | Cover with bicarb of soda for 30 min. Vacuum. Treat residue with dish soap. |
| Chocolate / blood | Cold water only — heat sets the stain. Blot from outside in. |
Never:
- Use bleach or harsh chemical cleaners
- Tumble dry (always air-dry flat)
- Place a wet rug back on hardwood — risk of warping
- Steam-clean synthetic rugs unless the label says it's safe
Storing for the summer?
Both sides. Remove all dust and debris first.
Pile side in. Folding creates creases that may not come out.
Breathable cotton sheet, not plastic. Plastic traps moisture and causes mildew.
Loft, garage shelf, or under-bed storage all work.
Three minutes a week is all it takes. A well-cared-for rug lasts decades.
